BACHELOR OF MASS COMMUNICATION – Muteesa I Royal University

Mass communication involves so many disciplines and incorporates vital elements of related fields like strategic communications, health communications, political communications, marketing, and journalism. This diversity of mass communication allows for creativity and flexibility in selecting one’s career.

A Mass Communication degree will allow people to examine and analyze many forms of mass media, and even more importantly, equip you to gain successful work in this continuously evolving field.

Programme Objectives:

Apply critical thinking skills to the understanding of mass media.
Display an understanding of the historical, ethical and current legal framework in which mass communication has evolved in a global society.
Demonstrate knowledge of written, visual, multimedia and social media literacies as practiced in the related mass communication industries in the 21st century.
Develop and use original content for different media formats, including written, visual, radio, internet, apps.
Demonstrate an understanding of mass media communication values including timeliness, impact, and storytelling ability as portrayed in written, visual and spoken formats.
Demonstrate usage of mass media writing and speaking skills necessary in a multimedia environment.
Understand how to produce a “multimedia package.”

Bachelor of Mass Communication		Semester	CU	LH	PH	CH
Unit Code	Name/Description
Year 1 – Semester 1
MSC1101B	Introduction To Mass Communication	Semester 1	3	45	15	60
MSC1102B	Introduction to Writing for Mass media	Semester 1	3	15	45	60
MSC1103B	Media History and Issues	Semester 1	3	50	10	60
MSC1104B	Introduction to Radio Journalism	Semester 1	3	45	15	60
MSC1105B	Introduction to Television Journalism	Semester 1	3	45	15	60
BCS 1101B	Communication Skills	Semester 1	3	30	30	60
BIT 1101B	Computer Literacy	Semester 1	3	15	45	60
DVS1103B	Introductory Economics	Semester 1	3	60	0	60
Total credits for the semester 1 load			24

Year 1 – Semester 2
MSC1201B	Mass Media and Society	Semester 2	3	45	15	60
MSC1202B	Introduction to Political science	Semester 2	3	60	0	60
MSC1203B	Introduction to Photo Journalism	Semester 2	3	30	30	60
MSC1204B	Introduction to Public Relations	Semester 2	3	45	15	60
MSC1205B	Theories of Mass communication	Semester 2	3	60	0	60
MGT 1206B	Entrepreneurship Development and Management	Semester 2	3	45	15	60
BHC 1201/B	History and Cultural Heritage of Uganda.	Semester 2	3	60	0	60
MSC 1207B	Community Field Attachment	Semester 2		0	480	0
Total credits for the semester 2 load			21

Year 2 - Semester 1
MSC2101B	Media Law and Ethics	Semester 1	3	50	10	60
MSC2102B	News writing and Reporting	Semester 1	3	30	30	60
MSC2103B	News Paper Editing Layout and Design	Semester 1	3	15	45	60
MSC2104B	Public Information Programmes	Semester 1	3	45	15	60
DVS2105B	Research Methods in Mass communication	Semester 1	3	30	30	60
MSC2106B	Advertising and Copy Layout	Semester 1	3	30	30	60
MSC2107B	Human Rights Culture and the Media	Semester 1	3	30	30	60
Total credits for the semester 1 load			21

Year 2	(8 Subjects)	Semester 2
MSC2201B	Public Affairs Reporting	Semester 2	3	30	30	60
MSC2202B	Public Relations and Media Practice	Semester 2	3	30	30	60
MSC2203B	Investigative Journalism	Semester 2	3	30	30	60
MSC2204B	News Paper and Magazine Production	Semester 2	3	30	30	60
MSC2205B	Development Communication	Semester 2	3	45	15	60
MSC 2212B	Internship	Semester 2			480
Electives	Select 2 subjects from below.
MSC2206B	Politics and Government of East African States	Semester 2	3	60	0	60
MSC2207B	Literature and Journalism	Semester 2	3	45	15	60
DVS1108B	Sociological issues and Concepts	Semester 2	3	60	0	60
MSC2209B	Swahili	Semester 2	3	30	30	60
MSC2210B	French	Semester 2	3	30	30	60
MSC2211B	Luganda	Semester 2	3	30	30	60
Total credits for the semester 2 load			21

Year 3 - Semester 1
MSC3101B	The Art of Public speaking	Semester 1	2	30	0	30
MSC3102B	Graphics of Communication	Semester 1	3	30	15	45
MSC3103B	Advanced Radio Journalism and Production	Semester 1	3	30	15	45
MSC3104B	Advanced TV Journalism and Production	Semester 1	3	45	45	0
MSC3105B	Public Relations Strategies and Case Studies	Semester 1	4	30	30	30
MSC3107B	Media Management	Semester 1	3	45	45	0
Electives	Select any 1 subjects from below.
MSC3108	Decentralization and Local Government Administration	Semester 1	3	50	10	60
MSC 3109	Gender Issues in Mass communication	Semester 1	3	50	10	60
MSC3110	Public Policy Analysis	Semester 1		50	10	60
Total credits for the semester 1 load			21
Year 3	Semester 2
MSC3201B	Environmental Journalism	Semester 2	3	30	30	60
MSC3202B	International and Online Journalism	Semester 2	3	30	60	60
MSC3203B	Contemporary Issues in Journalism and Mass communication	Semester 2	3	30	60	60
MSC3204B	Commercial and Promotional Writing	Semester 2	3	30	0	60
MSC3205B	Advanced Photo Journalism	Semester 2	3	30	60	60
MSC 3206	Research Report	Semester 2	0	0	0	0
MSC3207	Internship 11	Semester 2	0	0	480	0
Electives	Select any 2 subjects from below.
DVS2206B	International Relations and Diplomacy	Semester 2	3	45	0	60
MSC3207B	Demography and Population Studies	Semester 2	3	30	30	60
MSC3208B	Democracy and Human Rights	Semester 2	3	30	30	60
Total credits for the semester 2 load		Semester 1	21

Total Graduation Load (Credits)			129

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